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Marketing_M9_5.7_EDIT2 duration 11 minutes 51 seconds Marketing_M9_5.7_EDIT2 Marketing_M9_5.7_EDIT2	Marketing_M9_5.7_EDIT2 marketing m9 refresh +4 More From King's Digital 33 plays 0 Faculty/Topic King's College London Copyright Yes Location Marketing Associated Department King's Online Date created/recorded July 28, 2025
Discover Careers in Advertising and Marketing 2024 duration 53 minutes 25 seconds Discover Careers in Advertising and Marketing 2024 Discover Careers in Advertising and Marketing 2024	Discover Careers in Advertising and Marketing 2024 Speakers: Irrum Saleemi - Senior Marketing… kingscareers +2 More From Careers Digital 34 plays 0 Faculty/Topic Careers & Employability Copyright Yes Date created/recorded October 17, 2024
Postgraduate on-demand open day: Executive MSc… duration 55 minutes 45 seconds Postgraduate on-demand open day: Executive MSc… Postgraduate on-demand open day: Executive MSc Strategic Marketing Info Session	Postgraduate on-demand open day: Executive MSc Strategic Marketing Info Session An introduction to Executive MSc Strategic… executive msc strategic marketing +1 More From Joana Correia 30 plays 0 Faculty/Topic Business School Copyright Yes Version 1 Associated Department Business School Date created/recorded November 24, 2022
Marketing_M3 Refresh_W6_6.3_Week case study -… duration 3 minutes 24 seconds Marketing_M3 Refresh_W6_6.3_Week case study -… Marketing_M3 Refresh_W6_6.3_Week case study - Squatty Potty- Assessing Digital Marketing Campaign Data	Marketing_M3 Refresh_W6_6.3_Week case study - Squatty Potty- Assessing Digital Marketing Campaign Data marketing +7 More From King's Digital 222 plays 0 Faculty/Topic King's Online Copyright Yes Version Final Language English Location Marketing Associated Department King's Online Date created/recorded September 06, 2022
Marketing_M3 Refresh_W2_2.7_Customer… duration 3 minutes 27 seconds Marketing_M3 Refresh_W2_2.7_Customer… Marketing_M3 Refresh_W2_2.7_Customer segmentation-positioning	Marketing_M3 Refresh_W2_2.7_Customer segmentation-positioning marketing +7 More From King's Digital 345 plays 0 Faculty/Topic King's Online Copyright Yes Version Final Language English Location Marketing Associated Department King's Online Date created/recorded September 06, 2022
Marketing_M3 Refresh_W1_1.7_Customer… duration 6 minutes 47 seconds Marketing_M3 Refresh_W1_1.7_Customer… Marketing_M3 Refresh_W1_1.7_Customer decision-making	Marketing_M3 Refresh_W1_1.7_Customer decision-making marketing +7 More From King's Digital 333 plays 0 Faculty/Topic King's Online Copyright Yes Version Final Language English Location Marketing Associated Department King's Online Date created/recorded September 06, 2022
Marketing_M3 Refresh_Module introduction duration 3 minutes 54 seconds Marketing_M3 Refresh_Module introduction Marketing_M3 Refresh_Module introduction	Marketing_M3 Refresh_Module introduction marketing +7 More From King's Digital 245 plays 0 Faculty/Topic King's Online Copyright Yes Version Final Language English Location Marketing Associated Department King's Online Date created/recorded September 06, 2022
AIDA (awareness, interest, desire, action) duration 2 minutes 25 seconds AIDA (awareness, interest, desire, action) AIDA (awareness, interest, desire, action)	AIDA (awareness, interest, desire, action) Dr Prokriti Mukherji marketing +3 More From King's Digital 177 plays 0 Faculty/Topic King's Online Copyright Yes Version Final Language English Location Marketing Associated Department King's Online Date created/recorded September 01, 2022
Social media metrics duration 1 minute 13 seconds Social media metrics Social media metrics	Social media metrics Dr Prokriti Mukherji marketing +3 More From King's Digital 153 plays 0 Faculty/Topic King's Online Copyright Yes Version Final Language English Location Marketing Associated Department King's Online Date created/recorded September 01, 2022
Marketing_M12_W6_6.8 duration 15 minutes 51 seconds Marketing_M12_W6_6.8 Marketing_M12_W6_6.8	Marketing_M12_W6_6.8 marketing +6 More From King's Digital 317 plays 0 Faculty/Topic King's Online Copyright Yes Version Final Language English Location Marketing Associated Department King's Online Date created/recorded August 05, 2021
Marketing_M12_W5_Marketing in a postmodern world duration 17 minutes 54 seconds Marketing_M12_W5_Marketing in a postmodern world Marketing_M12_W5_Marketing in a postmodern world	Marketing_M12_W5_Marketing in a postmodern world marketing +6 More From King's Digital 364 plays 0 Faculty/Topic King's Online Copyright Yes Version Final Language English Location Marketing Associated Department King's Online Date created/recorded July 30, 2021
Marketing_M12_W4_Budgeting duration 10 minutes 6 seconds Marketing_M12_W4_Budgeting Marketing_M12_W4_Budgeting	Marketing_M12_W4_Budgeting marketing +6 More From King's Digital 447 plays 0 Faculty/Topic King's Online Copyright Yes Version Final Language English Location Marketing Associated Department King's Online Date created/recorded July 06, 2021
Marketing_M12_W3_3.7_Marketing communications… duration 11 minutes 57 seconds Marketing_M12_W3_3.7_Marketing communications… Marketing_M12_W3_3.7_Marketing communications planning framework	Marketing_M12_W3_3.7_Marketing communications planning framework marketing +6 More From King's Digital 644 plays 0 Faculty/Topic King's Online Copyright Yes Version Final Language English Location Marketing Associated Department King's Online Date created/recorded July 06, 2021
Marketing_M12_W2_2.4_Advertising involvement and… duration 21 minutes 46 seconds Marketing_M12_W2_2.4_Advertising involvement and… Marketing_M12_W2_2.4_Advertising involvement and engagement	Marketing_M12_W2_2.4_Advertising involvement and engagement marketing +6 More From King's Digital 642 plays 0 Faculty/Topic King's Online Copyright Yes Version Final Language English Location Marketing Associated Department King's Online Date created/recorded July 02, 2021
Marketing_M12_W1_1.10_Communications process… duration 20 minutes 37 seconds Marketing_M12_W1_1.10_Communications process… Marketing_M12_W1_1.10_Communications process models	Marketing_M12_W1_1.10_Communications process models marketing +6 More From King's Digital 514 plays 0 Faculty/Topic King's Online Copyright Yes Version Final Language English Location Marketing Associated Department King's Online Date created/recorded July 02, 2021
Marketing_M12_Module Introduction duration 5 minutes 37 seconds Marketing_M12_Module Introduction Marketing_M12_Module Introduction	Marketing_M12_Module Introduction marketing +5 More From King's Digital 174 plays 0 Faculty/Topic King's Online Copyright Yes Version Final Language English Location Marketing Associated Department King's Online Date created/recorded July 02, 2021